About Frintz

About Us

About the Frintz Experience

Ah, the thrill of opening an envelope filled with YOUR printed photos!

That excitement all but guarantees a 100% open rate for Frintz advertisers, with customer eyes and hands on the colorful advertisements displayed alongside the Kodak-printed photographs. Advertisers benefit from the halo effect of customer delight when a sleek, oversized Frintz envelope arrives in the mail.

Each Frintz order features 20 of your favorite images, easily dragged-and-dropped via the Frintz app. And you can place orders as many times as you want

Meet the Frintz Team

Behind the Frintz Experience is a team of photo-loving experts in printing and imaging, collectively holding more than 200 U.S. patents in photo technology.

Bill Testa

President and Chief Executive Officer
Bill Testa drives all aspects of Frintz, including partnerships and global expansion. He also is president of DirectMail 20/20, the parent company of flagship product Frintz, as well as president and CEO of The Testa Group, an umbrella company for a number of business ventures. As a printing and marketing entrepreneur for more than 30 years, his ideas and achievements consistently place him at the cutting-edge of industry practice — with a respected reputation as an effective leader with a “lead by example” work ethic. Testa served as president of the Greece Rotary Club for several years and on the board of directors for the YMCA of Greater Rochester. A lifelong athlete, he has coached youth and high school soccer programs and teams for more than 20 years, which earned him the honor of Monroe County’s “Youth Advocate of the Year.” Testa earned a bachelor’s degree in Technology Education, with concentrations in Printing and Business, from SUNY Oswego.

Dresden Engle

Director of Communication
Dresden Engle is a nationally award-winning communications professional and author. She has secured lead features in The New York Times, Wall Street Journal, Wired, Forbes, ABC World News, and seven features on CBS News Sunday Morning. She has organized press events worldwide for corporations, arts organizations, plus numerous celebrities, from Meryl Streep to Graham Nash. She also has managed media launches and digital communications for brands like Kodak and the Global Esports Administration. Among her writing accomplishments is the biography of rock star Eddie Money, titled Hold On (2020), and four original musicals, including co-writing with Money the script for Two Tickets to Paradise: The Eddie Money Musical. Engle holds a bachelor’s degree in journalism and theater from SUNY Oswego — for which she serves on the alumni board of directors — and a master’s degree in communication from SUNY Brockport.

David DiProsa

Director of Strategic Partnerships
David DiProsa has built a successful career based on marketing strategy, creativity, and relationship building. He began his 30-year advertising and sales career in television, serving as national sales manager and director of sales for ABC affiliate WHAM. He has led sales teams in several U.S. cities, including New York City, Chicago, Boston, and Los Angeles, dramatically growing market share and developing non-traditional revenue streams. As regional director for Digital Hyve, he has helped clients build their brands through innovative digital-marketing strategies and tactics. DiProsa holds a bachelor’s degree in Business Administration from St. Bonaventure University.

Michael A. Lehmann

Director of Operations
Mike Lehmann is responsible for Frintz’s operations, including manufacturing, fulfillment processes, supply chain, and purchasing. He also is director of operations for Direct Mail 20/20, the parent company of flagship product Frintz. He has extensive experience in commercial-printing management including strategic planning, process systems development, refinement and strategy, and research and development using emerging technologies. Lehmann was president and CEO of Upstate Litho Inc. for two decades and held leadership positions at Cohber Press and Corning Inc. He holds a bachelor’s degree in Industrial Education, with an emphasis in Printing Trades, from Western Michigan University. He also completed master’s degree work (ABT) in Printing Technology at the Rochester Institute of Technology.

Gustavo R. Paz-Pujalt, Ph.D.

Gustavo Paz-Pujalt is CEO of Idealurgy, which specializes in concept and business development, including intellectual property strategy, licensing, and commercialization. He possesses several years of experience in the online photofinishing and direct-mail fields, resulting in a vast intellectual property portfolio and multitude of business successes. He holds more than 100 U.S. and international patents, has been published in numerous peer-reviewed publications, and is an inductee of the Kodak Distinguished Inventors Gallery. He led Eastman Kodak Company in the development of a penetration strategy for digital imaging technologies in emerging markets and led the concept development and invention of imaging technologies for the aerial remote sensing market. Paz-Pujalt also served as director of technology of IPValue Management, which was co-founded by Goldman Sachs, the Atlantic Group, and the Boston Consulting Group. He holds a Ph.D. in physical chemistry, with a concentration in physics, from the University of Wisconsin-Milwaukee. He also has technology, business, leadership, and finance executive education certificates from The Wharton School, MIT-Sloan School, and MIT’s Center for Advanced Materials.

Shijie Wan, Ph.D.

Shijie Wan established Eastman Kodak Company’s China Research and Development Center, managing the center for 20 years from 1998 to 2018. He holds six U.S. patents in digital imaging systems and was a key developer for GEN I Kodak Picture Kiosk, with 150,000 installations worldwide. He also was vice president of Kodak’s Software & Solutions Division worldwide and an advisor to the Shanghai Municipal Government’s Science and Technology Committee. Additional Kodak leadership positions include director of Digital Product Marketing in Shanghai, China; manager of Kodak’s Digital Systems Business Development in Hong Kong; and a senior research scientist at Kodak’s U.S. Research Labs in Rochester, N.Y. Wan has been published in top magazines (IEEE, ACM) and holds a bachelor’s degree in mathematics from Wuhan University, China, and a Ph.D. in Computer Science from University of Regina, Canada.

Todd Bernhard

Todd Bernard is the founder of NoTie.com and developer of more than 100 apps with more than six million downloads. Many of his apps focus on assisting those with disabilities. His apps have won awards from AARP, About.com, BestAppEver, Digital Hollywood, Startup Weekend, and Verizon. He is a contributing editor of iPhone Life Magazine and has spoken at industry trade shows, including the Consumer Electronics Show and the App Developers Conference. Bernard holds a bachelor’s degree in Electrical Engineering and Computer Engineering from Carnegie Mellon University.

Elena Fedorovskaya, Ph.D.

Elena Fedorovskaya is the Paul and Louise Miller Distinguished Professor at the School of Media Sciences at the Rochester Institute of Technology. She holds 30 U.S. patents and is an inductee of the Kodak Distinguished Inventors Gallery, having previously worked with human-centered imaging and computing for Eastman Kodak Research Labs. Her scholarly focus is human behavior, cross-media publishing, and communication. Among the range of methodologies for her human-centered research is eye tracking and user=behavior recording. She has developed models and algorithms for predicting subjective image quality and preferences of digital images. Fedorovskaya is an active member of Information Systems and Technology, International Society for Optics and Photonics, American Association for the Advancement of Science, Association for Computing Machinery, and Special Interest Group of Computer Human Interaction. She holds a Ph.D. in Psychophysiology and master’s degrees in applied mathematics and psychology from Lomonosov Moscow State University in Russia. She also was a postdoctoral fellow in Sweden and the Netherlands, studying image and color perception.

Don Sheirs

Don Sheirs is a senior vice president at Paramax Corporation, an investment-banking firm focused on strategic sell-side transactions. He is active in all phases of sell-side, buy-side, valuation, and consulting projects. Sheirs has participated in 20 projects at Paramax, with more than half being sell-side transactions. Before joining Paramax, he was a director of corporate development at Eastman Kodak Company. At Kodak, he developed extensive skills and insights in mergers and acquisitions. He processed more than 50 completed domestic and international acquisition, divestiture, and joint venture transactions. Shiers also held operational roles at Kodak including in information systems, production and inventory management, and strategic planning. He holds a bachelor’s degree in mathematics and physics from Boston College and is a registered Investment Banking Representative and holds FINRA Series 62, 63, and 79 licenses.

John G. Testa

John G. Testa is a five-term Westchester County Legislator and minority leader for the legislature’s board, previously serving as mayor of the city of Peekskill, N.Y. from 2002 to 2007. He a retired teacher (33 years) of technology and social studies, focusing on graphic design, publishing, photography, and printing. He is also the former owner of GraphTech Graphics and Design and is the president of The Testa Group, LLC. Testa has worked to preserve local historical structures, including the Lincoln Depot, Peekskill’s original train depot where President-Elect Abraham Lincoln addressed the community in 1861. He is currently president of the Lincoln Depot Museum. Testa actively supports the arts, including the construction of the Peekskill Art Lofts, the establishment of the Hudson Valley Center for Contemporary Art, and the complete restoration of the Paramount Center for the Arts, originally a 1930s movie house. For his work, he was honored by with the Westchester Arts Council with the “Advancing the Arts in Westchester Award.” Testa received a bachelor’s degree in technology from SUNY Oswego and was inducted into Epsilon Pi Tau, the International Honorary Fraternity of Technology. He earned a master’s degree in technology from City College.