Start in Minneapolis. Be ready for what comes next.
AAA Minneapolis is where this starts. It gives brands a chance to get into a real Frintz® campaign now, while we work toward a much larger opportunity with The Auto Club Group, the second-largest AAA club in North America.
BRAND
Your brand shows up right beside the photos they chose.
Minneapolis gets you in. ACG is where this could go.
The first campaign is focused and easy to understand. The bigger reason to pay attention is what it could lead to.
Run a live campaign in a defined AAA market and see how your brand performs in the format.
Dial in the creative, offer, onboarding and measurement before a larger opportunity is on the table.
If Frintz® opens broader opportunities with ACG, brands that started early will already know the format and have a campaign behind them.
ACG’s current public footprint spans Colorado, Florida, Georgia, Illinois, Indiana, Iowa, Michigan, Minnesota, Nebraska, North Carolina, North Dakota, South Carolina, Tennessee and Wisconsin, plus two U.S. territories.
What makes this audience interesting goes well beyond a simple demographic profile. The strongest story is the combination of scale and real relevance across mobility, vehicle ownership, travel, insurance and other important household decisions.
A valuable audience in categories that matter.
AAA already has a place in consumers’ lives around driving, travel, insurance and other major decisions. That makes the audience especially interesting for brands that naturally fit those moments.
Automotive intensity
Comparable AAA research shows a strong vehicle audience, including higher vehicle ownership and especially strong new-vehicle ownership versus broader adult benchmarks.
Travel behavior
Across multiple AAA studies, members and readers consistently show strong travel behavior across road trips, flights, hotels, international travel and cruises.
An audience that takes action
Across several major AAA publications, a majority of surveyed readers said they took some kind of action after reading.
Where the fit is strongest.
These categories have the clearest connection to how AAA members live, travel, drive and spend.
Vehicle lifecycle, replacement and mobility context.
Directly adjacent to roadside, repair and maintenance moments.
Travel is the strongest cross-club behavioral signal.
Trip planning, destination activity and multigenerational travel.
Natural adjacency to vehicles, travel, risk and major transactions.
A natural fit for brands tied to important household purchases and services.
One straightforward launch package.
No complicated media plan. One commitment puts your brand into every AAA Minneapolis Frintz® packet in the launch.
Your ad arrives with something they actually wanted.
Consumers ask for the photos. Your brand arrives with them. And the campaign is built to be measured.
The packet only exists because the consumer chose photos they wanted printed and delivered.
Your message appears right beside the selected 4×6 prints in a micro-perforated format.
Use QR codes, campaign codes, shipment reporting and other campaign-specific tracking.
Bring us what you have. We’ll take it from there.
Reserve
Lock in your position and give us the right campaign contact.
Activate
Approve the order and complete payment.
Create
Send finished creative, an existing ad, or just the assets we need to build it.
Approve
Approve the final proof and we move it into production.
What brands usually ask before they move.
Is this an ACG advertising buy?
No. This launch is with AAA Minneapolis. Frintz® is separately working toward a broader opportunity with The Auto Club Group. Think of ACG as the bigger opportunity we are building toward, not something included in the Minneapolis buy.
What exactly does my brand receive?
One full-color, two-sided brand message in each of 15,000 AAA Minneapolis Frintz® photo packets, plus the production, postage, tracking, reporting and creative support described above.
Do we need finished creative?
No. Frintz® can use finished artwork, adapt an existing campaign ad, or build from your logo, brand guidelines, URL, CTA and offer.
How is performance measured?
Campaign reporting can include shipment data, QR scans, campaign codes, redemptions and other campaign-specific attribution tools.
Get in early.
If the AAA audience matters to your brand, Minneapolis is a practical way to get started now. It is a manageable first-market commitment, a real campaign, and a chance to be early while the bigger opportunity is still taking shape.